Privacy Policy

Updated: September 2026

At appupaws, we value the trust you place in us and are committed to protecting your privacy and personal information.

This Privacy Policy explains how appupaws (“Appupaws”, “we”, “us” or “our”) collects, uses, stores, shares and protects information when you visit www.appupaws.com, purchase our products, communicate with us, participate in surveys or promotions, or otherwise interact with our services.

By using our website or providing your information to us, you acknowledge the practices described in this Privacy Policy.

We may update this Privacy Policy from time to time. We encourage you to review this page periodically.

1. Information We Collect

We collect information that is reasonably necessary to provide our products and services, process orders, communicate with customers and improve the appupaws experience.

Depending on how you interact with us, this may include:

  • Name

  • Email address

  • Mobile/telephone number

  • Billing and delivery address

  • Account and login information

  • Products purchased or requested

  • Order and transaction information

  • Customer service communications

  • Survey or feedback responses

  • IP address

  • Browser and device information

  • Website usage information

  • Other information you voluntarily provide to us

Where relevant to our products or services, you may also voluntarily provide information relating to your pet, such as pet type, breed, age, food preferences or other pet-related information.

We do not sell or rent your personal information to third parties for their independent marketing purposes.

2. Payment Information

When you purchase products through our website, payments may be processed through third-party payment gateway providers.

appupaws does not intend to directly store your complete credit card, debit card, UPI credentials or banking information where such information is processed directly by the payment service provider.

Payment transactions are subject to the terms, security practices and privacy policies of the applicable payment provider.

3. Account Registration

Certain features of our website may allow or require you to create an account.

You may be asked to provide information such as your name, email address, mobile number and password.

You are responsible for maintaining the confidentiality of your account credentials. If you believe your password or account has been compromised, you should change your password and contact us promptly.

4. Cookies and Similar Technologies

appupaws may use cookies and similar technologies to operate and improve our website.

These technologies may help us:

  • Remember your preferences

  • Maintain your shopping cart or login session

  • Understand how visitors use our website

  • Measure website performance

  • Improve functionality and user experience

  • Measure the effectiveness of marketing campaigns

  • Provide relevant content and communications

Cookies are small files stored on your device.

You may control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of some parts of our website.

5. Website and Device Information

When you visit our website, certain information may be collected automatically, including your IP address, browser type, device type, operating system, referring pages, pages visited, approximate geographic region and the date and time of your visit.

We may use this information for analytics, security, fraud prevention, website administration and improvement of our services.

Where third-party analytics or advertising technologies are used, those providers may process information according to their respective privacy policies.

6. How We Use Your Information

We may use information collected from you to:

  • Process and fulfil your orders

  • Arrange shipping and delivery

  • Process returns, refunds and customer requests

  • Create and manage your account

  • Communicate regarding your orders

  • Provide customer support

  • Respond to enquiries and feedback

  • Improve our products and services

  • Improve our website and customer experience

  • Conduct customer research and surveys

  • Understand customer preferences

  • Prevent fraud, misuse and security threats

  • Maintain business and transaction records

  • Comply with applicable legal and regulatory requirements

  • Send marketing communications where permitted

  • Inform you about new products, offers, events or promotions

  • Carry out other purposes communicated to you when your information is collected

7. Marketing Communications

If you choose to receive communications from appupaws, we may send you information about products, offers, launches, educational content, surveys, events and promotions through channels such as email, SMS, WhatsApp or other permitted communication methods.

You may opt out of promotional communications at any time using the unsubscribe mechanism provided in the communication or by contacting us.

Even if you opt out of marketing communications, we may continue sending essential service-related communications concerning your account, orders, payments, deliveries, customer service requests or other transactions with us.

8. Surveys, Product Feedback and Promotions

appupaws may occasionally conduct surveys, product feedback programmes, trials, contests, promotions or other customer engagement activities.

Participation is voluntary unless otherwise stated.

Information collected through these activities may be used for product development, research, customer understanding and improvement of our products and services.

Specific activities may have additional terms explaining how information collected through them will be used.

9. Pet-Related Information

As a pet nutrition company, appupaws may allow customers to voluntarily provide information about their pets.

This may include information such as species, breed, age, weight, dietary preferences, feeding habits or product preferences.

We may use this information to improve our products, understand customer needs, conduct research and provide more relevant product experiences.

Information provided through our website should not be considered a substitute for professional veterinary advice.

10. Sharing of Personal Information

We may share information with trusted service providers when reasonably necessary to operate our business and provide services to you.

These may include:

  • Payment processors

  • E-commerce technology providers

  • Website hosting providers

  • Courier and logistics companies

  • Warehousing and fulfilment providers

  • Customer support providers

  • Email and communication platforms

  • Analytics providers

  • IT and security service providers

  • Marketing service providers

  • Professional advisers

  • Other vendors supporting our business operations

These providers should only receive information reasonably necessary to perform their services and are expected to handle such information appropriately.

We may also disclose information where required by applicable law, regulation, legal process or governmental request, or where reasonably necessary to protect Appupaws, our customers or others against fraud, security threats or unlawful activity.

11. Third-Party Links

Our website may contain links to websites, platforms or services operated by third parties.

appupaws does not control the privacy practices, security or content of third-party websites.

We encourage you to review the privacy policies of third-party services before providing them with personal information.

12. Business Transfers

If appupaws or its business or assets are involved in a merger, acquisition, restructuring, financing, sale or transfer, personal information may be transferred as part of that transaction, subject to applicable law.

Any successor organisation will be expected to handle personal information in accordance with applicable privacy requirements.

13. Data Security

We take reasonable administrative, organisational and technical measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Where appropriate, secure technologies such as encryption and SSL/TLS may be used for information transmitted through our website.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

You are also responsible for protecting passwords and other account credentials associated with your appupaws account.

14. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including providing services, maintaining transaction and business records, resolving disputes, preventing fraud and complying with legal, accounting, tax or regulatory requirements.

When personal information is no longer reasonably required, we may securely delete or anonymise it, subject to applicable law.

15. Your Choices and Rights

Subject to applicable law, you may have the right to request access to, correction of or deletion of certain personal information held by us.

You may also withdraw consent where processing is based on consent and opt out of non-essential marketing communications.

To exercise an applicable privacy right, please contact us using the contact information provided below.

We may need to verify your identity before processing certain requests.

16. Children’s Privacy

Our website and online purchasing services are intended for adults capable of entering into legally binding transactions.

We do not knowingly seek to collect personal information from children through our online store without appropriate authorisation where required by law.

If we become aware that personal information relating to a child has been collected inappropriately, we will take reasonable steps to address the matter.

17. Employment Applications

If you provide personal information to appupaws in connection with employment, internships or other professional opportunities, we may use that information to evaluate your application, communicate with you and consider you for current or future opportunities.

Such information will be handled in accordance with applicable privacy requirements.

18. Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect changes to our business, website, technology, services or applicable requirements.

The updated version will be published on this page with an updated revision date.

Where appropriate, we may provide additional notice of significant changes.

19. Your Consent

By providing information to appupaws and using our website and services, you acknowledge that your information may be collected, processed and used as described in this Privacy Policy, subject to applicable law.

Where specific consent is required, we will seek such consent as appropriate.

20. Contact Us

If you have questions, concerns or requests relating to this Privacy Policy or the personal information we hold about you, please contact:

appupaws
Chennai, Tamil Nadu, India

Email: people@appupaws.com
Website:www.appupaws.com